“Conversations with Chris Ploof” covers tips for men buying wedding bands, behind-the-scenes footage of Ploof in his studio, and more.

Natalie Francisco

The “Rush Hour” campaign stars Zoë Kravitz in bold, wearable pieces designed to make a statement in the workplace.

Natalie Francisco

The company and its marketing agency, Loudr, were recognized for the “Make You Dance” marketing campaign.

Lauren McLemore

The industry is changing as it grapples with new realities around distribution, supply, and the need for consistent, effective marketing.

Stephen Rego

Bhansali discusses the potential impact of U.S. tariffs, demand for diamonds by market, and the “cautious confidence” in India right now.

Stephen Rego

Founded in 2000, Marco Bicego is commemorating its milestone anniversary with a “25 Best” collection and campaigns honoring its heritage.

Natalie Francisco

The annual star-studded campaign for International Women’s Day encourages collective action against domestic violence.

Lenore Fedow

Emmanuel Raheb shares strategies to prepare for, publicize, and engage the audience during events on platforms like TikTok and Zoom.

Emmanuel Raheb

The Danish jeweler released the next chapter of its “Be Love” campaign, which celebrates love in all its forms.

Lenore Fedow

The company’s newest brand ambassador Eiza González will also be featured in the ads for the women’s campaign.

Natalie Francisco

The store’s facade now features the iconic swan logo and campaign images of the “Wicked” star.

Lenore Fedow

The limited-edition “Chocolocket” fits a mini square of Ghirardelli chocolate inside.

Lauren McLemore

For every jeweler who tries their luck, the company will make a donation to Jewelers for Children.

Lenore Fedow

The “Moments” social media campaign emphasizes the emotional ties between natural diamonds and life’s special milestones.

Lenore Fedow

Letsile Tebogo will help to promote natural diamonds and the good they have done for his country.

Michelle Graff

“My Next Question” guests Sherry Smith and Edahn Golan share their 2025 forecasts, from sales and marketing to what retailers should stock.

Michelle Graff

The pair will work together to support independent retailers in India with marketing assets, training materials, and other tools.

Lenore Fedow

Micro-influencers, customer reviews, and shoppable videos are going to be key to getting customers’ attention, Emmanuel Raheb writes.

Emmanuel Raheb

A solar-powered loose diamond holder rotates the stones to show off how they catch the light.

Lenore Fedow

The retailer’s “On the Clock” campaign celebrates how time, precision, and purpose come together.

Lenore Fedow

The videos highlight how pieces from the “Xpandable” and “Reversible Xpandable” collections put the wearer in the spotlight.

Natalie Francisco

“Forever Present” highlights gifting opportunities for natural diamonds, celebrating familial, friendship, and romantic relationships.

Natalie Francisco

Successful email marketing campaigns are all about timing, personalization, and compelling CTAs, Emmanuel Raheb writes.

Emmanuel Raheb

Look out for a black bear wearing a purple Santa hat and its zippered tummy pouch made for holding a holiday gift from Ben Bridge Jeweler.

Natalie Francisco

Hampton discussed how Helzberg is improving the customer experience and why it was inspired by the company formerly known as Dunkin’ Donuts.

Lenore Fedow